Historic Design, Jaguar Turns 75

Few things in this world can still look good at the age of 75, and even fewer can remain relevant. Jaguar has done both, and this summer the marque will be celebrating 75 years since the introduction of its first car, the SS 100.



Jaguar is one of the world’s top luxury car brands with a history of producing some of the most beautiful and advanced automobiles ever made.



Originally the Swallow Sidecar Company, started by Sir William Lyons, the Coventry automaker came into being in 1922. In 1945, Swallow Sidecar (SS) became Jaguar and introduced the Mark IV and then the revolutionary XK120. The 120, which combined a body shell copied from the BMW 328 Coupe and a new XK 3.5 liter six-cylinder engine, was named for its ability to reach 120mph. The car was produced until 1954, when it was replaced by the XK140 and XK150.



During the 1950’s, Jaguar introduced the Mark Series Saloon, with the Mark II (A favorite of British movie villains), Mark VII (the first monocoque bodied car from Jaguar), Mark VIII and Mark X, and the 420. These cars gained the reputation for being the most luxurious automobiles this side of Rolls Royce, with lavish use of burled walnut, fine Connolly leather, excellent handling, and a magnificent ride.



Jaguar’s next car changed the world and caused even Enzo Ferrari to call it “the most beautiful car ever made.” The XKE, or E-Type, was introduced in 1961 and designed by Malcolm Sayer. The car embodied Jaguar’s Le Mans racers, with long, sleek lines and graceful curves. In 1966, Jaguar introduced the XJ Series with the XJ6 sedan, which evolved into the XJ12 and XJ8. Jaguar also produced great engines like the XK6 and V12 models. The XK6 engine was introduced in 1948 and remained in production for a staggering 44 years, while the V12 took 17 years to develop and was produced for 28 years.



The replacement for the E-type was unveiled in 1975, named the XJ-S; the car remained in production until 1997 when it was replaced by the beautiful XK8. Panned by critics for its aggressive styling, flying buttressed C-pillars, and low height (it was only 7 inches taller than a GT40) the car’s styling has mellowed over time to become a beautiful and appreciating classic. Other cars from Jaguar include the XJ220, a supercar that could reach the 200 mph mark, and the retro styled S-Series.



Today, Jaguar continues the tradition of power and beauty with the new XJ and XF models. It remains one of the top luxury brands in the automotive world. Happy Birthday, Jaguar!



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